Research on the Protection of Enterprise Data Rights and Interests in the Context of the Digital Economy
Zhiyao Jiang

Anhui University of Finance and Economics, Bengbu Anhui, 233030；

Abstract: In the current era, the wave of the digital economy has swept across the globe with great momentum, becoming the core force reshaping the global economic structure and driving a new round of industrial transformation. For enterprises, data has long transcended the simple category of an information carrier and evolved into a core asset of significant economic value and strategic importance. However, in the process of the vigorous development of the digital economy, the issue of protecting enterprise data rights and interests has become increasingly prominent, serving as a critical bottleneck restricting the sustainable development of enterprises and the construction of a healthy ecosystem for the digital economy. Based on this, this paper clarifies the theoretical and practical significance of studying the protection of enterprise data rights and interests in the context of the digital economy, identifies the practical dilemmas faced in this protection, and then proposes corresponding optimization paths, with the aim of providing suggestions for relevant research.

Keywords: Digital Economy; Enterprise Data; Rights and Interests Protection

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